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International CES - Why it is the most important show in the world
CES 2011Consumer sales drive the world economy and electronics, approaching a trillion dollars in 2011, drive consumer sales. And when it comes to electronic gadgets, the current phenomena is the consumerism of the workplace, which means that people want to be able to use the same gadgets at work that they are already using at home: smartphones, digital cameras, game controllers, flat panel monitors, touch panel devices, to name but a few. All of these things have applications in the workplace and a tremendous potential for increasing productivity and stimulating innovation.
The benefits to business are phenomenal and do not fit the old paradigm. It used to be that businesses were on the leading edge when developing technology. The enterprise would provide the equipment, train the employees on its use and purpose. Now, the employees already have the devices and know how to use them - it is up to the enterprise to adapt and take advantage of the potential.
And it is not just devices - the whole Internet 2.0 - social media communication paradym is flooding into the workplace along with a new generation of mobile and social-aware hardware and software. Organizations must embrace and control the changes or lose the hearts and minds of their workforces and their customers.
That is why CES is the most important conference in the world, because in Las Vegas in January the wise leader will find the future in the booths, demonstrations and presentations. The items and trends that capture the imagination at CES will find their way into the consumer mainstream in the coming days and affect the way customers and employees will behave in the months and years ahead.
Visionaries who observe the future at CES and can follow its path forward will be on the cusp of the wave of the future while others will only be able to react to it after it happens.
Revised 10/15/2011 by Greg Hill ©2011 FreshBaked.com®